When things are going well, people often ignore important elements, the if-it-ain’t-broke mentality. But that’s never good enough. The LYNNK professionals believe that’s the exact time to examine processes and procedures more carefully. And one of the most vital is measurement. Really? Why does measurement matter?

At an international transportation firm, a The LYNNK professional who was a former vice president took the time to implement comprehensive measurement of the firm’s diverse supply chain. Why? Because she knew that for board of director meetings, shareholder meetings, and numerous other internal purposes there was tremendous value in being able to illustrate with facts that the firm’s supply chain was truly diverse at a Tier 1 level. She also knew that that information would prove invaluable in numerous other ways.

Once on the radar for its exceptional diverse supply chain, the firm received the high honor of being invited for consideration of induction into the Billion Dollar Roundtable, an organization created to celebrate corporations that spend “at least $1 billion with minority and woman-owned suppliers.” But to gain entry, you must present proper metrics, bolstering your diversity supplier efforts. Without proper, validated measurements and an effective measurement mechanism, induction into this extremely prestigious group is simply impossible. But entry alone is not enough. Each year, Billion Dollar Roundtable firms must prove their spend stays above that threshold by undergoing an exacting audit. By keeping careful, exact measurements of the transportation firm’s progress, The LYNNK professional helped this organization become the only transportation firm to join and remain in the Billion Dollar Roundtable. And that’s exactly what The LYNNK can do for you.